This award honours the application that not only showcases creativity but also engages users on an unprecedented level. This is about celebrating the transformative potential of VR and AR that has the power to reshape our experiences, industries, and even the way we perceive the world.


From the pioneering creators to the visionary developers, this award recognises the visionaries who are pushing the boundaries of what's possible in virtual and augmented reality, promising a brighter, more immersive future for us all.


Award entries are now closed

What is the criteria?

  • This award is open to 'extended reality' technology companies in Wales, such as virtual reality, augmented reality, mixed reality.


What that judges are looking for

  • Overview of your company, the project and technology and its purpose.
  • Details of the target audience and the strategy involved.
  • How the use of the technology has improved delivery of a service or product being offered.
  • How there were improvements in outcomes for customers and users.